Intelligentsia’s dynamic Monadnock video is a provocative one, for sure.

On the positive side:

(1) It’s a great way to introduce retail customers to the world of coffee flavors and origins.

(2) It’s also an ideal way to sell beans, kettles, grinders and single-serve brewers. The customer observes the process, thinks of their morning ritual at home and says “I can do that!”

(3) The fact that the baristas are sweating the details of each cup helps convince people to pay and tip a little extra in recognition of the effort involved.

iPhone and iPod and iPad users, take note:

Extractmojo coffee and espresso software is now available for you, too. Vince Fedele has developed a very portable, powerful version of his extraction analysis system that will likely improve the quality and consistency of your beverages.

David Walsh has provided an excellent description of the app on his blog.

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“Resistance is futile, you will be assimilated.”

On a busy Saturday afternoon last week, Scott Rao and I had the opportunity to play around with Cafe Grumpy’s new Bunn Trifecta. This was arranged through Grumpy’s brave and kind Chris Timbrell; with four of us behind the bar, it got silly crowded at times. Thanks for your patience, Chris and Cheryl!

There’s Scott in the photo, changing a setting on the Trifecta’s keypad. The photo angle greatly exaggerates the Trifecta’s size, but yes, it’s big and tall.

After spending  just a brief hour or so with Grumpy’s Colombian roast, we learned a few things.